J. Wade Public Relations’ talented team has worked with the most coveted names in travel, real estate, design, food, wine and wellness. We are committed to providing extraordinary brands with personalized and savvy service...not only working on their behalf but also living and loving the lifestyle they represent.


Jenn Wade, Founder & President

Jenn Wade is founder and president of J. Wade Public Relations.  An accomplished specialist with nearly two decades of experience, Jenn has represented some of the world’s top lifestyle brands from luxury hotels and resorts, coveted destinations and world-class developers to Michelin-starred chefs and dynamic designers.  Combining her PR and digital prowess with an unmatched passion and energy, Jenn delivers smart and exciting campaigns that move the needle. Her success is evidenced by her longstanding relationships with clients and press.

Jenn has been the force behind noteworthy campaigns for clients like St. Regis Hotels & Resorts, Four Seasons Hotels & Resorts, Barry’s Bootcamp, Celebrity Chef Michael Mina, 181 Fremont, The Ritz-Carlton Residences, Jay Jeffers, McGuire Furniture, CANOPY by Yves Behar, Millennium Partners, Related California, Strategic Hotels & Resorts, Kennedy Wilson, Turks & Caicos Islands Tourist Board, popchips, and Munchkin, among others. 

From The New York Times, Wall Street Journal, Travel + Leisure, Conde Nast Traveler, Architectural Digest, WSJ. Magazine, Robb Report, Town & Country, Departures and Elite Traveler to Food & Wine, TIME, BusinessWeek, Newsweek, Financial Times, Elle, NBC’s TODAY, ABC’s Good Morning America, E! Entertainment News, and The Ellen DeGeneres Show, she lays claim to placement of an impressive anthology of stories.  Jenn has partnered her clients with noteworthy brands along with a variety of A-list celebrities and social influencers.

Jenn is a graduate of the University of California, Santa Barbara.  She was born and raised in the Bay Area, where she currently lives with her husband, two children and dog.  If she’s not at her desk, you can find Jenn outside - running, hiking, skiing, and spending as much time as possible at the ocean.


NICOLE LAX
VICE PRESIDENT

Nicole Lax is a seasoned PR professional, bringing nearly 15 years of experience to her role as Vice President. She provides clients with strategic campaigns, thoughtful guidance, personalized service, imaginative ideas, and top-tier results. With a particular knack for writing and editing, Nicole helps bring her clients’ stories to life with impactful, message-rich press materials. She also excels in brand building and media relations, having secured powerful media placements in key outlets such as The New York Times, The Wall Street Journal, San Francisco Chronicle, Forbes, Elle Decor, Robb Report, Food & Wine, Travel + Leisure, and many more. 

Nicole has led her clients through significant openings, product launches, collection introductions, and more, providing meaningful guidance and becoming an extension of their teams. Her client roster has included renowned hospitality, lifestyle, real estate, food and beverage, design, wellness, and direct-to-consumer brands, including Four Seasons Resort Resort and Residences Napa Valley, Baker Interiors Group, The Republic of Tea, Les Bordes Estate, Soucie Horner, Ltd., Elusa Winery, Residences at Yerba Buena Island, The St. Regis Atlanta, Art Miami, Related California, Restoration Hardware, Hi Neighbor Hospitality Group, Karisma Hotels & Resorts, and Kohanaiki, among many others. 

Nicole is a proud alumna of Michigan State University, where she received a Bachelor of Arts degree in Communications with a specialization in PR. She began her career in Chicago, with roles at acclaimed public relations firms Jasculca Terman & Associates and Walker Sands Communications. She then ventured out west to San Francisco in 2011 with a desire to work in lifestyle PR and to foster her passion for hospitality, travel, and culinary arts. She landed a position at Glodow Nead Communications for nearly five years, before helping to open J. Wade Public Relations with Founder & President Jenn Wade. She lives in San Francisco where she loves hiking, dining, and exploring with her husband, daughter, and pup.

SARAH soler
Senior Director

Sarah Soler is a highly experienced PR specialist with over a decade of experience representing national lifestyle accounts and personalities. As Senior Director, Sarah helms J. Wade Public Relations’ Denver office where she is responsible for driving PR strategies, brand building, creative ideas, events and top-tier results for world-class clients across the country.. She has led campaigns for renowned lifestyle, hospitality, real estate and design brands from the Turks and Caicos Islands Tourist Board, designer Jay Jeffers, and Yonder Escalante to The Madrona hotel and restaurant, developer and environmental steward Urban Villages, Les Bordes Estate in France’s Loire Valley, and Restoration Hardware.

Sarah prides herself on her compelling storytelling, attention to detail, and meaningful relationships – with both clients and media – that translate to consistent and impactful press coverage. Her media successes include The New York Times, Wall Street Journal, VOGUE, The Today Show, E! News, Forbes, Robb Report, Food & Wine, Architectural Digest, Travel + Leisure, Conde Nast Traveler, Eater, PEOPLE, Fast Company, and Esquire, among others.

Prior to joining J. Wade Public Relations, Sarah spent eight years in New York City representing personalities and brands including Tony Hawk, Tito’s Handmade Vodka, Candice Kumai, Deliciously Ella, and more. 

Sarah was formerly a New York Jets cheerleader.  She is based in Denver, where she spends her weekends adventuring outdoors or searching for the next best cocktail bar.


Liis vilipson
Senior Director of digital strategy

Senior Director of Digital Strategy, Liis Vilipson is at the helm of the Digital Division at J. Wade Public Relations. With 10+ years of combined agency and in-house experience across multiple industries including hospitality, real estate and lifestyle, Liis excels at translating our clients’ business objectives into high-impact digital marketing strategies that drive brand awareness, revenue, and growth. Well-versed in all aspects of digital marketing strategies, and with a passion for creative storytelling and paid social, Liis knows how to turn comments into conversations, likes into relationships, followers into brand evangelists and clicks into revenue.

Liis has been the digital force for brands like The Setai, Miami Beach, Conrad Bora Bora Nui, Four Seasons Resort Costa Rica, Ventana Big Sur, Carmel Valley Ranch, Half Moon Bay Antigua, Kohanaiki, and Trumark Homes.

She lives in Los Angeles with her husband and dog.

SARAH Nardolillo DIRECTOR

Sarah is a dynamic, results-driven publicist with nearly a decade of public relations experience representing clients across the hospitality, culinary, beauty and wellness industries. A Director at J. Wade Public Relations, she builds impactful strategies and leans on her strong media relationships, thoughtful storytelling approach, brand partnership expertise, and event planning successes to garner quality coverage and generate buzz for her clients. 

Prior to joining the team, Sarah led successful campaigns for leading hotels, beloved restaurants, and notable chef personalities worldwide as Director for MMGY Wagstaff; her clients included The Cape, a Thompson Hotel and award-winning chef Enrique Olvera’s restaurant Manta, SLS Baha Mar, The Edgewater, Original Joe’s, Elena’s, Thompson Denver and lauded chef Ludo Lefebvre’s eatery Chez Maggy, and Turtle Bay Resort, among others. Through her strategic approach and long-standing media connections, Sarah has secured coverage for her clients in top-tier outlets ranging from The New York Times and Robb Report to Food & Wine and Travel + Leisure.  Previously, she was at Behrman Communications in New York.

Sarah is a San Francisco native who recently returned to the Bay Area after 12 years on the east coast, between Boston and New York City.  She is a graduate of Boston College.  Sarah currently resides in Marin County with her husband and twin boys, and can be found trying a new recipe, needlepointing, or going on a run when she has a free minute. 


BLAKE WILLAHAN Associate Director

Blake Willahan is an accomplished public relations professional with expertise in media and client relations, powerful storytelling, and the development of strategic campaigns across diverse lifestyle industries.  With a background that includes public relations and marketing positions at five-star hotels including St. Regis San Francisco and Montage Laguna Beach, Blake brings a wealth of knowledge and expertise to her role.

As a dynamic account lead and media authority, Blake has consistently delivered impactful results for clients like TAFER Hotels & Resorts, Jordan Vineyard & Winery, 1 Hotel San Francisco, Four Seasons Napa Valley, and The Madrona hotel. Over the course of her career, Blake has successfully secured meaningful press placements in top outlets such as Conde Nast Traveler, Travel + Leisure, Robb Report, Forbes, Parents, DuJour, Elite Traveler, Cosmopolitan, Good Housekeeping, among others, consistently elevating the visibility and reputation of her the brands she represents.  

Blake grew up in Southern California and attended San Diego State University, where she received a Bachelor of Arts degree in Journalism with an emphasis in Public Relations.  Currently residing in San Francisco, Blake enjoys pursuing her interest in hospitality and travel, food & wine, and staying up to date with the latest trends in self-care and wellness.

Hannah Corcoran Account manager

Hannah Corcoran is a Denver-based publicist specializing in travel. Previously, she spent nearly a decade in New York at agencies like Hawkins International and Maverick Creative, representing notable hotels and brands including Graduate Hotels, Graduate New York, and Graduate Nashville as well as luxury hotel, The Point, and several Sage Hospitality clients such as The Logan Hotel; The Asbury Collection, with inclusion of The Asbury, Asbury Ocean Club, and Asbury Lanes; the Nines; and The Alexandrian and Morrison House properties. Hannah also worked with brands including Montage Hotels & Resorts, Salamander Hotels & Resorts, and Lungarno Collection, as well as notable properties including The Dolder Grand and JW Marriott Venice Resort & Spa.  She’s experienced in promoting larger and boutique brands both international and domestically, and has deep knowledge in launching new hotels, planning press trips, and developing and executing strategic PR campaigns. Hannah also maintains exceptional relationships with national press and has secured coverage in The New York Times, Wall Street Journal, Travel + Leisure, and Conde Nast Traveler, to name a few.  At J. Wade PR, Hannah plays a critical role in PR for clients like Populus, The Lodge at Sonoma, Wit + Wisdom, Les Bordes Estate, Soucie Horner, and the Turks & Caicos Islands Tourist Board, among others.

Hannah graduated from Ithaca College’s Park School of Communications. Following graduation, Hannah lived in New York City for 5 years before moving to Denver with her boyfriend and dog where she enjoys the fresh air, mountain landscapes, and the joys of getting outdoors.

CAROLINE Orlowitz
Account Manager

Caroline Orlowitz is an experienced Account Manager who impresses with her strategic and innovative PR efforts, brand building, global media successes, writing prowess, and background executing sophisticated speaker’s bureaus, awards programs, and event marketing initiatives.  Caroline is passionate about delivering best-in-class service to her clients and excels in campaign creativity and out-of-the box, impactful storytelling. Although her role is focused on PR, she also has corporate social media experience developing strategies and managing content.  Caroline’s interests and passions are highly aligned with her lifestyle clients including Four Seasons Resort Napa Valley, Les Bordes Estate, Yonder Escalante, TAFER Hotels & Resort, Urban Villages, Yerba Buena Island, and more.

Caroline grew up in Boston and is a graduate from Providence College with a Bachelor of Science in Marketing. She is now based in Denver where she enjoys hiking, skiing, and exploring the outdoors in her free time.

SIENA DI ROMA
Senior ACCOUNT EXECUTIVE

Siena Di Roma has a background in broadcast, working to support the local team for ABC News and anchoring at Duck TV News before making the move to public relations. Siena has been pivotal in securing top-tier national media coverage, managing celebrity and influencer relationships, being involved in event production, handling social media content and engagement, and writing story pitches that result in ongoing press for our clients. Siena supports travel, restaurant, design and fitness accounts at J. Wade Public Relations.

Siena is a Bay Area native who graduated from the University of Oregon’s School of Journalism and Communication. In addition to her work at ABC News, Siena previously supported strategic social media for the Rock ‘n’ Roll Marathon in Oregon. Siena’s warm personality is infectious. As a fitness enthusiast, you can often find her at Barry’s before enjoying cocktails and bites at San Francisco’s hottest restaurants and bars.


AMANDA MORALES
Digital Account Supervisor

Amanda Morales brings experience in social media management, content creation, and marketing to her role as Digital Account Supervisor. In this position, Amanda leads the content strategy and influencer marketing for the Digital Division’s clients including Four Seasons Resort Napa Valley, Jordan Winery, Yerba Buena Island, and Soucie Horner, among others. Prior to joining J. Wade Public Relations, Amanda held a social media and marketing position at clean beauty retailer and discovery service, Beauty Heroes, where she focused on developing various individualized social media marketing strategies and campaigns.

Amanda grew up in Marin County and graduated from the University of California, San Diego with a B.A. in Communication. She currently lives in Los Angeles.

Kendall Shaver
Senior account executive

Kendall Shaver is a seasoned public relations professional with experience in strategic brand communications, celebrity positioning and partnerships, influencer marketing, and media relations.  Previously, she previously spent three years at Align Public Relations, where she played a key role in executing dynamic PR campaigns, amplifying major events, and securing top-tier press placements for lifestyle and entertainment clients. In her current role, she brings her passion for creative storytelling and PR expertise to clients such as The Edgewater Hotel, Baker and McGuire Furniture, Experience Turks and Caicos, The Republic of Tea, Post Ranch Inn, Far Niente Wine Estates, and more. 

 Kendall earned a B.A. in Journalism and Media Studies with an emphasis in Advertising and a minor in Marketing from San Diego State University. She then lived in Los Angeles before returning to the Bay Area, where she was born and raised. Now living in San Francisco, she enjoys being outdoors through hiking, skiing, running, or exploring the city. 

Kiara McMahon Senior ACCOUNT EXECUTIVE

Kiara McMahon is an accomplished PR professional who supports culinary, wine, and hospitality clients at J. Wade Public Relations. As an Account Executive, she brings a strong understanding of creative messaging, brand storytelling and corporate communications to the position as well as an emphasis on media relations for clients such as 1 Hotel San Francisco, Stone Edge Farm Estates, Tony Gemignani, La Mar, and TAFER Hotels & Resorts. Previously at Colangelo & Partners, Kiara has a vast knowledge of the wine industry where she worked for notable clients such as Charles Krug, Far Niente Estates, JUSTIN Vineyards, amongst others. She is WSET certified and has successfully secured placements in top outlets such as Forbes, Food & Wine, Just Luxe and more.

Kiara is originally from the Washington D.C area. She attended the University of Maryland where she received her B.A in Public Relations. After taking a leap to the west coast, she has fallen in love with the beauty of the Bay Area and enjoys spending time outdoors, practicing yoga and exploring the culinary scene in San Francisco. 

Maddie Wolfe
Account Executive

Maddie Wolfe is an accomplished public relations and marketing professional who brings expertise in media relations, writing, influencer relations, and partnerships to her role as an Account Executive at J. Wade Public Relations. Previously, she held PR and marketing roles at agencies in San Francisco, primarily working in the hospitality space. Maddie offers a strong understanding of creative messaging and branding, along with expertise in media relations.  With a passion for travel, lifestyle, F&B, and design, she is enthusiastic about representing clients such as Monterey Beach Hotel, North Block Hotel, La Mar, and Urban Villages.

A Bay Area native, Maddie currently resides in San Francisco. She earned her Bachelor of Science in Advertising and Psychology from the University of Oregon. In her free time, she enjoys being outdoors with friends and family, attending workout classes, exploring San Francisco’s culinary scene, or enjoying a good book.


chloe dimarumba
SOCIAL MEDIA Manager

Chloe Dimarumba brings experience in social media management and strategy, content creation, and community management to her position as Social Media Manager. At J.Wade Public Relations, Chloe manages content creation, community management, and influencer relations for the Digital Division’s clients, including the 1 Hotel San Francisco, Jay Jeffers, and Urban Villages, among others. Previously, Chloe held social media positions at DTC e-commerce companies and a digital marketing agency, where she focused on developing and implementing social media strategies across Instagram, TikTok, and Pinterest.  

Chloe received a Master of Science degree in Communications with an emphasis in Media Management from Syracuse University, and a Bachelor of Science degree in Public Relations from the University of Oregon. Chloe is a Bay Area native and current resident. She loves exploring San Francisco and wine country, trying new restaurants, practicing yoga, and spending time with family and friends.

Je’anna Parnell
SOCIAL MEDIA Manager

Je’Anna brings her expertise in content creation, influencer relations, and community management to her role as a Social Media Manager. Currently, she manages social media for Hotel Westland, Urban Villages, Populus, and other notable lifestyle brands. Prior to joining J. Wade Public Relations, Je’Anna held digital marketing positions at notable agencies in Los Angeles, where she worked with a diverse range of clients including Thompson Seattle, Viceroy Santa Monica, Visit Dallas, Hotel Figueroa, and The Godfrey Hotel Hollywood, among others, developing engaging digital campaigns and building meaningful influencer partnerships. 

A global citizen at heart, Je’Anna’s experiences living in the United Kingdom, Ecuador, and various U.S. states fueled her passion for travel and hospitality, inspiring her career in the industry. She holds a Master of Science degree in marketing, and a Bachelor of Science in Human Environmental Sciences from the University of Alabama. When she’s not immersed in social media, Je’Anna is coaching CrossFit, exploring new restaurants, or boarding a plane to her next destination.

SOPHIA D’AMICO ASSISTANT ACCOUNT EXECUTIVE

Sophia brings experience in media relations, writing, social media, and relationship building to her role as Assistant Account Executive. Previously, Sophia honed her skills in public relations at Matter Communications, where she drafted winning speaking and award submissions, crafted pitches and press releases, and secured press coverage on her clients’ behalf. At J. Wade Public Relations, she brings her expertise and passion to her impressive client list, which spans across F&B, travel, and design— including Experience Turks and Caicos, Populus, Piatti, Stone Edge Farms, Soucie Horner Interiors, Monterey Beach Hotel, and the Lodge at Marconi. 

Sophia is also an experienced wedding planner who has led and assisted with weddings and editorial shoots across Colorado, California, New Mexico, Utah, and Mexico. 

Sophia grew up in upstate New York and graduated from Syracuse University with a Bachelor of Arts in Public Policy Studies. A former competitive ski racer, she moved across the country to Colorado to be close to the mountains and has enjoyed exploring everything that Denver has to offer.


Abigail Rosenthal Associate social media Manager

Abigail Rosenthal brings a diverse range of experience in social media management, content creation, copywriting, influencer marketing, and digital media to her role as Associate Social Media Manager.  Currently, she focuses on developing content with an emphasis on social media videos, community management, and influencer relations for esteemed clients, including Jordan Winery, 1 Hotel San Francisco, Soucie Horner, and more.

Prior to joining J. Wade Public Relations, Abigail held a significant position as a digital marketing manager at a tech startup.. During her tenure, she had the privilege of closely collaborating with the CEO on the development of impactful inbound and outbound digital marketing strategies, which contributed to heightened brand awareness among targeted audiences and the accomplishment of company goals. She also has valuable experience working at influencer and digital marketing agencies. 

Abigail grew up in Los Angeles and earned her Bachelor's degree in Psychology from the esteemed University of California, Berkeley, providing a solid foundation for her professional journey. Currently residing in San Francisco, she finds inspiration in the city's vibrant restaurant scene and dynamic atmosphere. 

ELIZABETH DEWEY Assistant Account Executive

As an Assistant Account Executive, Elizabeth Dewey combines experience in advertising and marketing, along with her interests in travel, design, and wellness/lifestyle brands to deliver creative ideas and press coverage for her clients. Previously, Elizabeth held numerous roles involving hospitality, content creation, website design, and directing social events. In her current role, she oversees and supports media relations, events, influencer campaigns, and awards to secure top press placements nationally, regionally, and locally. She works closely with restaurant, design, and travel clients including the Turks and Caicos Islands Tourist Board, Baker Interiors Group, The Lodge At Sonoma, Wit + Wisdom, Lodge At Marconi, and Izzy’s Steakhouse. 

Elizabeth is a graduate of the University of Colorado Boulder and received a Bachelor of Science degree in Strategic Communication. Born and raised in Denver, she currently resides in San Francisco where she is enjoying the city’s best eats, hiking, and skiing with friends.

 

Makenna Degeronimo
Assistant ACCOUNT Executive

Makenna brings expertise in media relations, writing, social media, and partnerships to her role as Assistant Account Executive at J. Wade Public Relations.   With a genuine enthusiasm for her work, she proudly represents hospitality, culinary, and lifestyle accounts including Jordan Winery, Guesthouse, Baker and McGuire Furniture, Slice House and Tony Gemignani, and Far Niente Wine Estates, among others.

Previously, she refined her skills at Dan Klores Communications (DKC), where she delved into every facet of communications, from strategic planning to media relations and integrated marketing and collaborated with a diverse range of clients across the technology, education, sports and gaming, sustainability, travel, and design sectors, including notable brands such as Airbnb, Dr. Seuss, JBL, Twitch, and Gamefam.

Makenna grew up in Palo Alto, Calif. and earned her Bachelor of Science in Public Relations and Sports Business from the University of Oregon. A former competitive basketball player, she believes in the importance of both physical and mental wellness. Outside of work, you can find her practicing yoga, exploring new restaurants, and traveling as much as possible—always on the lookout for an adventure!

Cassidy Bell Social Media Coordinator

In her role as Social Media Coordinator, Cassidy’s role combines her experience in social media management and content creation with her passion and expertise in graphic design. Previously, she was a social media manager and graphic designer for startup companies, where she focused on developing strong social media strategies and campaigns centered around rebrands and sales driven growth. At J. Wade Public Relations, Cassidy focuses on content creation, community management, and graphic design for esteemed clients including Jordan Winery, Populus, The Monterey Beach Hotel, and more.

Cassidy grew up in Asheville, N.C. and graduated from Furman University with a B.A. in Communication. She is now based in Denver where she enjoys spending time outdoors, attending concerts, and exploring all that the Mile High City has to offer.

Lindsey Drew Account Coordinator

Lindsey Drew brings a passion for lifestyle, a range of experience spanning from marketing to PR to social media, and a strong client focus to the Account Coordinator role at J. Wade Public Relations.  Previously, Lindsey held multiple internships and positions for national lifestyle PR firms.  Her career journey has equipped her with a keen understanding of client relations, media outreach, and strategic communication, allowing her to successfully assist in supporting diverse accounts while driving consistent and impactful results for travel, food and beverage, and design clients.

A recent graduate of California Polytechnic State University, Lindsey is a San Diego native and loves to visit whenever possible.  She recently moved to San Francisco where she’s exploring the city's vibrant food scene and diverse neighborhoods.

Kylie silkwood Social Media Coordinator

As a Social Media Coordinator, Kylie combines her passion for lifestyle and visual storytelling with her diverse experience in social media management, content creation, digital marketing, and graphic design. At J. Wade PR, she develops content, graphic design, and more for valued clients such as Parker Palm Springs, Cavallo Point, Stone Edge Farm, Enclos, Soucie Horner, SHIIR, and Wickwood Inn. Previously, Kylie was a social media manager for a boutique fitness studio where she gained experience building out content, managing all visual elements, and handling brand partnerships. She has also obtained various graphic design roles that have given her strong experience in print and digital design, brand identity, and more. 

Kylie is a graduate from Point Loma Nazarene University where she received a B.A. in Graphic Design with a minor in Marketing. She recently moved back from San Diego to the Greater Sacramento area where she was born and raised. She loves finding new restaurants and cafes, practicing pilates and yoga, and spending time with family and friends.

Hannah Pinta Social Media Coordinator

Hannah Pinta brings experience in influencer marketing, social media content creation, and digital strategy to her role at J. Wade Public Relations. With a keen eye for emerging digital trends and a deep understanding of brand storytelling, she is passionate about developing compelling digital campaigns, fostering influencer partnerships, and enhancing client visibility across social platforms. Prior to joining the agency, Hannah worked with top brands such as Fenty Beauty, CELSIUS, and Dolce Vita, where she led influencer outreach, managed gifting campaigns, and contributed to social media strategy. Hannah has also gained experience working as a content creator for brands like NARS and Princess Polly. She brings a data-driven yet creative approach to influencer marketing and social media strategy, helping deliver impactful digital storytelling for clients including Jordan Winery, Slice House, Monterey Beach Hotel, Akikos, Spa Radiance, and The Republic of Tea.

Hannah grew up in Akron, Ohio and graduated from The Ohio State University with a Bachelor of Science in Business Administration specializing in Marketing and Fashion and Retail Studies. Currently based in San Francisco, Hannah enjoys exploring all that her new home has to offer.