With roots in storytelling, we know how to convey powerful messages with an authentic voice. Our digital strategies integrate traditional storytelling approaches with data-driven tactics and compelling visuals to capture the ethos of each client and connect with audiences in such a way that clicks turn into revenue. We have experienced specialists dedicated exclusively to digital, who are a part of blended teams, developing social media campaigns that ensure our clients are on the online frontlines. Our digital marketing capabilities encompass:
social media STRATEGY DEVELOPMENT & Management
Our social media management services include auditing, competitive analysis, strategy development and planning, content calendar creation and daily posting, organic audience growth and engagement, contests and giveaways, partnerships and takeovers, and moderation and reputation management, as well as tracking, analytical reviews, and detailed reporting against customized KPIs, established to exceed industry averages.
CONTENT DEVELOPMENT
Monthly content calendar development, scheduling, and posting; photo shoot planning/executing; graphics development, and more for posts, Stories, and Reels.
Channel growth
Implementation of ongoing tactics across organic and paid, along with creative initiative focused on channel growth.
Takeovers, giveaways, partnerships, creative content series, and more.
Social Media Activations
Partnerships with high-profile influencers for social amplification and content creation. We negotiate deliverables, develop creative briefs, draft and execute legal agreement, and report back on coverage and performance analytics.
INFLUENCER MARKETING
COMMUNITY MANAGEMENT
Ongoing social listening and interaction; responding to comments and questions in a timely manner.
PAID ADVERTISING
Amplifying organic content via targeted social media advertising campaigns.
ANALYTICS & REPORTING
Tracking results & competitor landscape to guide strategy; comprehensive monthly reporting.